Village Farms approached us with the objective of creating a custom rental booth for the CPMA 2024 event. They wanted to effectively showcase their commitment to locality and quality, while also establishing themselves as industry leaders. The booth needed to be visually striking and functional, reflecting their brand values and high-quality products.
WiiKAN focused on understanding Village Farms’ core values and the message they wanted to convey. By exploring multiple design concepts, we developed a solution that met their branding and operational requirements for the event.
The booth design featured several important elements:
The booth was constructed with modular components for easy setup and dismantling. The use of lightweight materials and SEG (Silicone Edge Graphics) light-box frames provided a high-impact visual experience while ensuring quick installation. The booth was pre-finished and shipped in sections, optimizing efficiency and reducing setup time
The Village Farms booth made a successful debut at CPMA 2024, drawing attention from attendees and industry professionals. The design effectively highlighted their commitment to quality and locality, reinforcing their status as industry leaders. The positive feedback from Village Farms’ team and visitors underscored the booth’s success in achieving its objectives.
We are proud to have partnered with Village Farms to create a booth that not only met but exceeded their expectations, contributing to their successful presence at CPMA 2024.
WiiKan is a commercial display design agency located in Vancouver, Canada. We design and produce trade show booths, showrooms, retail spaces, large format graphics and more.